Week 6 of the State Library's Web2.0 program has proved extremely valuable to me and I think my public library should utilise this technology to its fullest extent. I searched bothYoutube and Google Video for libraries using online video as way to promote the library and its services. An American Collegelibrary had one titled Library welcome and it was both entertaining and informative. it struck methat one needs to have a balance between serious content and a certain light manner in delivery so that patrons are not alienated but engaged with library staff in a user friendly sense. This is particulalry around library promotional videos. Harper College's Tour of the Library was both jovial and informative atthe same time so students would see some value in the library and the staff came across as cheerful and welcoming. I think this approach would work well with the public library i work for atpresent. The Otis Library Tour highlighted features of the collectionse.g. videos and artists' works as well as key services. The length was about right 5 to 10 minutes so patrons wouldn't get bored with the presentation.
Public libraries should use video to promote exhibitions, talks by guest speakers the way Mosman public library does, book reviews, how to use databases, promotion of services such as Childrens or local studies, and even inhouse staff welcomes to new staff by senior management.
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